ComfiSkin vs Glowpick

Glowpick is a Korean beauty ranking app that promises rankings “made from 100% consumer reviews”. It makes its money from brands, through advertising, free seeding kits and award emblems. ComfiSkin takes no brand money and checks products against your skin.

Updated 11 October 2026. Sources are listed at the end.

BEST
AWARD
₩3–5M

Award emblems brands paid to use

An illustration, based on a 2020 Lady Kyunghyang report

The short answer

Glowpick says its rankings are “made from 100% consumer reviews”, while it earns from brand advertising, promotes brand seeding kits that hand out free products, and, according to a 2020 report, charged brands millions of won to use its award emblems. Its App Store label says it tracks you, and on Google Play it says it shares your name, address and phone number for advertising.

What that means: the “real ranking” sits inside a business paid by the brands being ranked, and your details help advertise to you. ComfiSkin takes no brand money, shows no ads and keeps your details on your phone.

Side by side

ComfiSkinGlowpick
Takes money from brandsNeverAdvertising, seeding and award emblems2,3
Tracks you across other appsNoIdentifiers, says its App Store label1
Shares your contact details for adsNever asks for themName, address and phone, says Google Play4
Tells you whether it suits your skinYesRanks products for everyone
In EnglishYesKorean content
Frequent free sampling eventsNoYes

“100% consumer reviews”, inside a brand-funded business

Glowpick’s App Store tagline promises “100% 소비자 리뷰로 만들어진 리얼 랭킹”, real rankings made from 100% consumer reviews (translated).1 Its homepage also promotes brand seeding kits that let users try products free, and its live review feed has included a review written after receiving a sample.2 A 2020 report found brands had to pay around 3 to 5 million won each to use Glowpick’s award emblems on their products.3

Free products shape reviews, and paid emblems turn rankings into marketing. Even with every review written by a real person, the business around them is funded by the brands they rate. One reviewer said they “end up seeing only viral or already-famous products” (translated).5

ComfiSkin doesn’t rank products or sell emblems. It tells you whether the product you’re holding suits your skin.

What that means for you: an award badge on a bottle may be something the brand paid to use, not something it simply earned.

Your details, used for advertising

Glowpick’s App Store label lists identifiers as data used to track you across other companies’ apps and websites.1 On Google Play, it says it shares your name, address and phone number with third parties for advertising.4 ComfiSkin never asks for your name, address or phone number, and shows no ads.

What that means for you: the details you give Glowpick help brands advertise to you. ComfiSkin doesn’t want them.

What to do if you use Glowpick

  1. Don’t buy because of an award badge. Brands have paid to use them.
  2. Discount reviews from free samples. Free products make for kinder reviews.
  3. Check the product against your skin in ComfiSkin, in English, with no brand money involved.

Sources

  1. Glowpick on the Korean App Store: tagline and App Privacy label. apps.apple.com
  2. Glowpick homepage, seeding kits and review feed. glowpick.com
  3. Lady Kyunghyang, on Glowpick award emblems, June 2020. lady.khan.co.kr
  4. Glowpick on Google Play, data safety section. play.google.com
  5. Apple’s public feed of the 50 most recent Korean App Store reviews of Glowpick, read 11 October 2026 (translated). itunes.apple.com

More comparisons

No badges, no brand money

Check any product against your skin, in English.

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