Hero Bright Eyes Illuminating Eye Cream: What to know

How much does Bright Eyes cost?

Hero's US shop lists Bright Eyes at $11.99 alongside $23.99, giving the price tag more plot than an eye cream needs. Check the checkout price before buying. A more expensive eye cream is not automatically more effective.23

What should you check before buying?

Check Bright Eyes' full ingredient list and package directions before choosing it. A cheerful product name is not an ingredient list, however hard 'Bright Eyes' is working.2

These are general eye cream ingredients to look for, not a confirmed ingredient list for Bright Eyes.

• For dryness, look for hyaluronic acid or ceramides. Hydrated skin looks plumper, making wrinkles less visible.
• For pigmentation, look for niacinamide or kojic acid, which reduce activity in cells that produce pigment.
• For fine lines, retinol, a form of vitamin A, stimulates collagen to reduce and prevent wrinkles.
• For sagging skin, peptides help increase collagen and elastin, which support firmness.
• For puffiness, antioxidants such as vitamin C, vitamin E and ferulic acid can help decrease swelling.

How do you apply it?

Use the Bright Eyes package directions for frequency and time of day. For general eye cream application:

1. 1Cleanse your skin.
2. 2Apply a small amount of eye cream before moisturizer.
3. 3Gently pat the cream around your eyes with a finger; your ring finger works well. Avoid pulling or tugging.
4. 4Apply your moisturizer.

During the day, protect the eye area with sunscreen. You can use the sunscreen you apply to the rest of your face or one designed for the eye area.2

Will Bright Eyes get rid of dark circles?

Do not choose Bright Eyes expecting every type of dark circle to respond to one cream. Dark circles can come from extra pigment, thin skin, puffiness, loss of tissue or shadows created by the shape of the eye area. Treatment depends on the cause, and improvement can be difficult.4

For temporary swelling, a cold compress can help; sleeping with extra pillows can also reduce eyelid swelling. For shadows, light reflecting concealer belongs in the shadow rather than on puffy skin. Hollowing requires a different approach from surface pigmentation, so persistent circles are a reason to identify the cause before buying more creams.4

What if your eye area is sensitive?

The skin around the eyes is thin and easily irritated. Strongly scented creams can irritate and dry it out, while stronger pigmentation treatments can also irritate eyelids. Rubbing or scratching the eyes can contribute to pigmentation after inflammation, so gentle application matters.24